Fractional Head of Marketing
Looking to unlock your marketing team’s full potential with expert mentorship and strategic guidance? Whether you have a junior marketing team or work with a group of freelancers, I can help develop and oversee your marketing function, ensuring everyone is aligned and working toward the same goals.
With 17 years of experience working both in-house and as a freelancer, I specialise in streamlining processes, guiding teams, and driving results – helping your business thrive at every stage.
Who is this for?
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Who is this for? *
This service is perfect for small businesses or startups with an existing marketing team, whether it’s one person, a few in-house team members, or a group of freelance professionals. Your team is talented but could potentially benefit from a seasoned marketing strategist to mentor team members and provide strategic oversight and training.
What’s included?
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Help your team align their efforts with your business goals and stay focused on high-impact activities.
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From 2 hours to a full day, to strategise, brainstorm, review and evaluate.
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Equip your team with the tools, knowledge, and confidence they need to excel.
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Specialised guidance for product or service launches, ensuring your team executes effectively.
How it works
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Let’s begin with an assessment of your team’s current marketing efforts and challenges.
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We collaborate monthly or bi-weekly to fine-tune your marketing strategies, brainstorm campaigns and review progress.
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I empower your team with actionable insights, hands-on training and ongoing strategic support.
“Kim is a delight to work with. A hugely motivating consultant, she came in and supercharged our team while empowering them to take their learnings forward without her needing to be constantly over their shoulder. Kim comes with my highest recommendation. I would hire her again in a heartbeat.”
“Kim helped us to untangle and make sense of the monster that was our marketing strategy and also pinpoint clear, actionable ways to take our Instagram and email marketing to the next level. Her advice is digestible, judgment-free and left my brain buzzing with ideas – 10/10 would recommend!”
Discover how I supported Dawson Denim with their marketing activities.
“The week of the launch, we had a 221% increase in website traffic and a 57% increase in returning customers.'“